When inquiries slow down or leads don’t convert, most interior designers assume they need better marketing. But in many cases, the real issue isn’t visibility—it’s sales.
In this episode, Kimberley Seldon is joined by returning guest and marketing strategist Daniela Furtado to unpack what a heal...
Most interior designers believe growth means saying yes to more projects, being more available, and pushing harder. In this solo episode, Kimberley Seldon explains why that mindset is exactly what keeps design businesses stuck, overextended, and exhausted.
Drawing on a tap-dancing metaphor that...
Webinar: April 14, 2026 at 1pm EST
Designing Profit, Value, and Authority in Your Interior Design Business
What if budgeting less—and thinking bigger—was the key to better design and better profits?
In this dynamic 1-hour webinar, Kimberley Seldon, founder of Business of Design®, brings together ...
Webinar: March 25, 2026 at 10am PT / 1pm ET
Do your projects start strong… but slowly drift off track?
The way you launch a project determines everything that follows.
It’s time to get organized, start each project smoothly, and move forward on a clear path.
Join us on March 25, 2026 at 10am PT / ...
AI has interior designers asking the wrong question. The real issue isn’t “Will this replace me?”—it’s “Where does responsibility live in my business?” In this grounded, practical conversation, Kimberley Seldon is joined by Sheilah MacSporran, CEO and co-founder of DesignFiles, to cut through th...
Design doesn’t exist in a vacuum. It responds to real life — and sometimes, real loss. In this thoughtful conversation, Kimberley Seldon sits down with Megan Reilly, co-founder of WestEdge Design Fair, to explore how the role of interior designers is evolving beyond aesthetics and into responsib...
Your calendar can look reasonable and still leave you exhausted. Your team can be busy and still underperform. Your revenue can grow while your sanity quietly erodes. That disconnect isn’t a motivation problem — it’s a capacity problem.
In this episode, Kimberley Seldon sits down with financial ...
After decades in business, many interior designers reach a quiet crossroads: Is this as good as it gets? In this thoughtful, grounded conversation, Kimberley Seldon sits down with Michael Abrams and Gina Valenti to explore what it really looks like to evolve a design firm after 25 years—without ...
Frustration in your design business isn’t a personal failing—it’s information. And if the same frustrations keep showing up in different forms, they’re not exceptions. They’re patterns.
In this episode, Kimberley Seldon unpacks the most common frustrations interior designers face—working nonstop...
Most interior designers don’t avoid their numbers because they’re bad at math—they avoid them because no one ever explained the financial system in a way that actually made sense. In this episode, Kimberley Seldon sits down with Hannah Cole, artist turned tax expert, to dismantle the myth that cr...
Most interior designers don’t have a branding problem—they have a brand drift problem. As your skills, confidence, and fees evolve, the brand you built early on can quietly fall out of alignment with who you are now. And when that happens, it doesn’t just feel off—it actively repels the clients ...
Free 1-Hour Webinar — January 29, 2026
Are you working harder than ever, but not seeing it in your bank account? Enough already.
In this powerful, one-hour training, you’ll discover five proven strategies to increase your profit without chasing more clients, adding more projects, or working longer...
