Originally aired in 2017, this classic conversation with branding expert Bruce Philp remains just as relevant today. In Part 2 of You Are a Brand, Bruce Philp and Kimberley Seldon explore what happens when interior designers stop minimizing their value and fully step into the authority their cli...
Originally aired in 2017, this foundational conversation with branding expert Bruce Philp remains essential listening for any interior designer wanting to strengthen their identity, increase client trust, and build a brand that stands out.
As Bruce puts it, “People don’t buy our product. They bu...
Upselling and cross-selling aren’t pushy sales tactics—they’re powerful tools that allow interior designers to elevate the client experience and grow revenue without adding more hours to their workload. In this episode, Kimberley Seldon breaks down how to confidently recommend premium products, e...
In this episode of the Business of Design® Podcast, Kimberley Seldon sits down with interior designer and bestselling author Erin Gates to explore the principles behind Elements of Timeless Style. Erin shares how to create interiors that feel fresh today while aging gracefully—spaces rooted in qu...
Some of the most valuable business lessons come from hard-earned experience—and in this episode, interior designer Diana Wagenbach shares the insights that transformed her business from overwhelmed to overjoyed. Kimberley Seldon sits down with Diana to break down five game-changing takeaways that...
Procurement shouldn’t be a financial burden—it should be one of the most profitable parts of your interior design business. In this episode of Business of Design®, Kimberley Seldon speaks with Jennifer VanderMeer, a longtime interior designer who now works on the supplier side with Aquavato, a gl...
What happens when interior design meets entrepreneurship, experimentation, and bold creative vision? In this inspiring episode, Kimberley Seldon sits down with Christina Samatas and Renee DiSanto, the powerhouse duo behind Park & Oak, to explore their ten-year journey from independent designers t...
Outdoor spaces aren’t separate from interior design—they’re a powerful extension of it. In this episode, Kimberley Seldon speaks with landscape architect Steve Griggs, who has spent more than 40 years transforming backyards into beautiful, functional sanctuaries. Steve makes a compelling case for...
If your creative brain feels like 42 browser tabs open at once—none playing music you actually like—you’re not alone. In this episode, Kimberley Seldon sits down with Skye Waterson, founder of Unconventional Organization, to unpack why overwhelm is so common among interior designers and creative ...
Burnout doesn’t always arrive as a dramatic breaking point. Sometimes it shows up quietly—in the middle of a beautiful project, a full calendar, and a business that looks successful from the outside. In this candid solo episode, Kimberley Seldon shares her personal burnout moment and the pivotal ...
Sales is one of the most misunderstood—and unnecessarily feared—parts of running an interior design business. In this episode, Kimberley Seldon sits down with sales expert Nikki Rausch to dismantle the myth that selling is pushy, awkward, or “icky.” Instead, Nikki reframes sales as what it truly ...
This episode originally aired as Episode 002 on March 28, 2017.
Every interior designer eventually encounters a difficult client or an uncomfortable conversation—but how you handle those moments can either erode trust or strengthen it. In this episode, Kimberley Seldon is joined by Dr. Ganz to s...
