The Latest From Business of Design®

Podcast episodes, event announcements, industry insights, and media features to help you run a more profitable, well-managed interior design business.
EP 379 | Interior Design Marketing: Sell Your Services Through Storytelling with Kasper Sierslev Jun 04, 2024

Great design isn’t just seen—it’s felt. And the way you communicate that feeling is through storytelling.

In this episode, Kimberley Seldon is joined by Kasper Sierslev to explore how interior designers can use storytelling to market their services, connect with clients, and sell their ideas mor...

LEARN MORE ...
EP 378 | Interior Design Boundaries: Say No, Raise Fees & Stand in Your Power with Jameelah Watkins-Mallett May 28, 2024

Why does your interior design business sometimes feel like feast or famine?

In this episode, Kimberley Seldon is joined by Jameelah Watkins-Mallett to explore how designers can create more consistency, confidence, and abundance—by being intentional about what they say yes to.

Because growth isn...

LEARN MORE ...
EP 377 | How Interior Designers Find Their Niche with Denean Jackson May 21, 2024

Finding your niche in interior design can transform your business—but it rarely happens overnight.

In this episode, Kimberley Seldon is joined by Denean Jackson to share her journey from home staging to specializing in kitchen and bath design. Her path is a powerful reminder that building a succ...

LEARN MORE ...
EP 376 | Interior Design Profit: Why Saving 1% Changes Everything with Danielle Hendon May 14, 2024

Think 1% doesn’t matter? Think again.

In this episode, Kimberley Seldon is joined by Danielle Hendon to explore a simple but powerful habit that can transform your financial stability: saving just 1% of your revenue.

For interior designers, profitability isn’t just about earning more—it’s about...

LEARN MORE ...
EP 375 | Working Abroad as an Interior Designer with Christina Richardson May 07, 2024

Dreaming of taking your interior design business beyond your local market?

In this episode, Kimberley Seldon is joined by Christina Richardson to explore what it really takes to work on design projects in different cities—and even different countries. While out-of-town and international projects...

LEARN MORE ...
EP 374 | Interior Design Systems: How to Increase Profit & Work Less with Holli Appelquist Apr 30, 2024

What if better systems could transform not just your business—but your life?

In this episode, Kimberley Seldon is joined by Holli Appelquist to share what happened after she implemented the Business of Design® structured systems in her interior design business. The results? Increased profitabili...

LEARN MORE ...
EP 373 | How to Rebuild Your Interior Design Business with Systems with Holli Appelquist Team Apr 23, 2024

What if starting over was exactly what your interior design business needed?

In this episode, Kimberley Seldon sits down with Holli Appelquist and her team to share how implementing Business of Design™ systems completely transformed their company—in just one year. From increased profitability to...

LEARN MORE ...
EP 372 | Kitchen Design Tips: What Interior Designers Miss with Chef Maddy Goldberg Apr 16, 2024

Designing a beautiful kitchen is one thing—designing a kitchen that actually works is another.

In this episode, Kimberley Seldon is joined by Chef Maddy Goldberg, who brings a unique perspective from cooking in hundreds of homes. Together, they explore how interior designers can create kitchens ...

LEARN MORE ...
EP 371 | Media Training for Interior Designers: Speak with Confidence with Jennifer Convy Apr 09, 2024

Nervous about speaking on camera or presenting your work?

In this episode, Kimberley Seldon is joined by Jennifer Convy to share practical media training tips for interior designers who want to show up confidently—whether on stage, on camera, or in client presentations.

Because visibility grows...

LEARN MORE ...
EP 370 | Hiring an Assistant for Your Interior Design Business with Gina Cotner Apr 02, 2024

Dreaming of an assistant who can finally get you out of the weeds?

In this episode, Kimberley Seldon is joined by Gina Cotner to break down what it really takes to hire and work with an assistant in your interior design business. Because the goal isn’t just getting help—it’s creating the capacit...

LEARN MORE ...
EP 369 | Interior Design Expert Mindset: Lead with Confidence with Kimberley Seldon Mar 26, 2024

What does it really mean to be the expert in your interior design business?

In this episode, Kimberley Seldon breaks down why expertise isn’t about experience alone—it’s about mindset, leadership, and the systems you rely on to guide your decisions.

Because when you truly step into your role as...

LEARN MORE ...
EP 368 | Luxury Interior Design: Bring Hotel-Level Living Home with Darcy Guttwein Mar 19, 2024

What if your clients could feel like they’re living in a luxury hotel—every single day?

In this episode, Kimberley Seldon is joined by Darcy Guttwein to explore how interior designers can elevate their projects by drawing inspiration from high-end hotel experiences. From thoughtful details to in...

LEARN MORE ...