The Latest From Business of Design®

Podcast episodes, event announcements, industry insights, and media features to help you run a more profitable, well-managed interior design business.
EP 386 | Outsourcing for Interior Designers: What to Delegate and Why with Danae Branson Jul 23, 2024

Feeling overwhelmed in your interior design business?

In this episode, Cheryl Horne is joined by Danae Branson to break down how outsourcing can help you reclaim your time, reduce stress, and grow your business more efficiently. From deciding what to delegate to finding the right support, this c...

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EP 385 | Money Mindset for Interior Designers: Become a Money Warrior with Angela Lawrence Jul 16, 2024

Struggling with a scarcity mindset or afraid to charge what you’re worth?

In this episode, Kimberley Seldon reconnects with former Style at Home editor Angela Lawrence, who now calls herself a “money warrior.” Together, they explore how shifting your money mindset can transform not just your fin...

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EP 384 | Interior Design Clients & Budgets: When the Client Isn’t Right with Kimberley Seldon Jul 09, 2024

What happens when your client wants everything—but their budget says otherwise?

In this episode, Kimberley Seldon tackles a common challenge in interior design: clients with unrealistic expectations. When the wish list doesn’t match the budget, it’s up to you—as the professional—to lead the conv...

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EP 383 | Interior Design Pricing: How to Handle Client Pushback with Sam Trattles Jul 02, 2024

When a client says, “That’s more than I expected…”—what do you do next?

In this episode, Kimberley Seldon is joined by Sam Trattles to break down how interior designers can handle pricing conversations with confidence. Because negotiating your fees isn’t about reacting in the moment—it’s about p...

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EP 382 | Interior Design KPIs: Key Metrics to Grow a Profitable Business with Nolan Bradbury Jun 25, 2024

Avoiding your numbers? That’s costing you more than you think.

In this episode, Kimberley Seldon is joined by Nolan Bradbury to break down the key financial metrics every interior designer needs to understand to run a profitable business. Because success isn’t just about intuition—it’s about kno...

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EP 381 | Interior Design Business Advice: Stop Playing Small with Kimberley Seldon Jun 18, 2024

Sometimes the biggest shifts in your interior design business come from small, uncomfortable truths.

In this episode, Kimberley Seldon shares real insights pulled from recent coaching calls and client projects—covering the patterns she sees over and over again in design businesses that are stuck...

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EP 380 | Sustainable Interior Design: Align Your Values with Your Work with Beth Maricic Jun 11, 2024

What does it mean to design with intention—for your clients and the planet?

In this episode, Kimberley Seldon is joined by Beth Maricic to explore how interior designers can align their work with sustainability, circular design, and regenerative practices. Because designing for the future isn’t ...

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EP 379 | Interior Design Marketing: Sell Your Services Through Storytelling with Kasper Sierslev Jun 04, 2024

Great design isn’t just seen—it’s felt. And the way you communicate that feeling is through storytelling.

In this episode, Kimberley Seldon is joined by Kasper Sierslev to explore how interior designers can use storytelling to market their services, connect with clients, and sell their ideas mor...

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EP 378 | Interior Design Boundaries: Say No, Raise Fees & Stand in Your Power with Jameelah Watkins-Mallett May 28, 2024

Why does your interior design business sometimes feel like feast or famine?

In this episode, Kimberley Seldon is joined by Jameelah Watkins-Mallett to explore how designers can create more consistency, confidence, and abundance—by being intentional about what they say yes to.

Because growth isn...

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EP 377 | How Interior Designers Find Their Niche with Denean Jackson May 21, 2024

Finding your niche in interior design can transform your business—but it rarely happens overnight.

In this episode, Kimberley Seldon is joined by Denean Jackson to share her journey from home staging to specializing in kitchen and bath design. Her path is a powerful reminder that building a succ...

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EP 376 | Interior Design Profit: Why Saving 1% Changes Everything with Danielle Hendon May 14, 2024

Think 1% doesn’t matter? Think again.

In this episode, Kimberley Seldon is joined by Danielle Hendon to explore a simple but powerful habit that can transform your financial stability: saving just 1% of your revenue.

For interior designers, profitability isn’t just about earning more—it’s about...

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EP 375 | Working Abroad as an Interior Designer with Christina Richardson May 07, 2024

Dreaming of taking your interior design business beyond your local market?

In this episode, Kimberley Seldon is joined by Christina Richardson to explore what it really takes to work on design projects in different cities—and even different countries. While out-of-town and international projects...

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